Working directly with Normann’s Design Director Simon Legald to understand the story of the piece, we brought to life their latest creation — The Allez Chair.
Approaching the film with a fresh and compelling rhythm, we kept the clean and contemporary look and feel that so uniquely represents the brand. Featuring the colour variation and materiality throughout as well as the packing quality of the product.
Client — Normann Copenhagen
Creative Direction, 3D & Animation — jformento.com
Product Design — Simon Legald